TAGGING

Know lead quality at the source with automated call tags

Create custom call categories based on intent, sentiment, status—or anything you want.
Let automation or AI instantly classify every call so your team never wastes time guessing.

Flexible automation- Send call outcomes, tags, AI insights from Nimbata to Zapier

tag smarter. work faster.

Call attribution panel showing a new lead named Steven Johnson from a PPC campaign on Google, with landing page and keyword data for apartments in Brooklyn.

Tag calls your way

Build unlimited categories and tags—by intent, sentiment, sales stage, or any metric that matters to your business.

AI-enhanced call summary view with lead details for Steven Johnson, showing estimated value, booking status, and an automated transcription of the conversation.

Automate with precision

Set up tagging rules based on call duration, source, keywords, or caller history.

Workflow automation options for a new call lead, including actions to create a contact, send conversions, message a lead channel, update call data, and send event triggers

Let AI do the heavy lifting

AI understands context, and tags each call instantly—no manual review, no human error.

from raw conversations to
clean, actionable data

Segment leads by quality, sentiment & intent

Quickly separate high-value prospects from low-intent calls using AI tagging and custom categories.

Slice performance data your way

Break down results by service, buyer type, campaign, or rep — all powered by clean, tagged calls.

Connect marketing to real outcomes

Prove which campaigns generate high-intent leads by tagging calls with source + buyer intent. Marketing finally gets the credit it deserves.

Keep CRM data clean & consistent

Push accurate, AI-tagged call data into your CRM automatically for better reporting and workflows.

workflow-builder-split-paths-use-case

CAPABILITIES FOR FAST MOVING TEAMS

more flexible than your yoga instructor

Promptable
Spin up tags on the fly and guide AI exactly how to assign them.
Scalable
Create unlimited tags to match your exact campaign goals and analysis needs.
Custom Styling
Highlight priorities with visual tags that make insights impossible to miss.
Transferable
Copy and reuse tagging setups across projects in seconds.
Integratable
Push clean, tagged data directly into your CRM, ad platforms, or dashboards.

send your tags anywhere in seconds
& let them trigger actions

Call tags don’t just live in Nimbata.
Push them to your CRM, ad platforms,
and team tools to trigger next steps automatically

Call attribution panel showing a new lead named Steven Johnson from a PPC campaign on Google, with landing page and keyword data for apartments in Brooklyn.

Works with everything you already use

Push tags into HubSpot, Salesforce, Google Ads, Slack, Google Sheets, and more — instantly. Your data flows straight into the tools your team lives in.

Call attribution panel showing a new lead named Steven Johnson from a PPC campaign on Google, with landing page and keyword data for apartments in Brooklyn.

Use AI tags as workflow triggers

Use Nimbata’s visual workflow builder to turn tags into automation triggers. Set rules so a “High-Value Lead” creates a CRM contact, sends a Slack alert, and pushes a Google Ads conversion — all at once.

want to go deeper into how it works?

Here’s a little FAQ

What is call tagging and classification?

It’s the fastest way to separate money-making calls from the noise. It’s how you turn raw calls into clean, usable data. Tag and classify each call by lead quality, intent, product interest, or outcome — so you instantly know what every conversation means for your business.

How does AI enhance call tagging?

AI analyzes sentiment, intent, and context in real time. It then auto-tags calls with labels like Hot Lead, Spam, Appointment Booked, or Upsell Opportunity. No manual listening, no wasted hours — just instant, actionable insights. In a nutshell, it’s the fastest way to separate money-making calls from the noise.

Can I customize tags and classifications?

Yes. Define your own categories, tag values & fields and rules to fit your workflows. From tagging competitor mentions to tracking call outcomes or deal value, you decide what matters — and Nimbata makes sure it’s tracked.

Why should businesses classify calls?

Because unclassified calls = lost revenue. Classification keeps your CRM clean, makes campaign optimization effortless, helps marketing double down on high-value leads, and gives clients undeniable proof of performance. You’ll stop guessing and start optimizing with real lead data.

CTM vs Nimbata- Nimbata customizable dashboard
team

Book your 30-minute personalized demo
with the team
!

We’ll actually show you the product and how it can work for you – not a slide deck!

  • No ghosting
  • No cookie-cutter decks
  • Deep Call Tracking Knowledge

your process, your modules
check out our toolbox & take what works for you

Combine Nimbata features to create the solution
that matches how your team operates.

Push Attribution data such as GCLID, Click ID and Keyword from Nimbata to your CRM

Dollar Values

Drive better ROI with real revenue tracking

Push Attribution data such as GCLID, Click ID and Keyword from Nimbata to your CRM

Rating

Score calls your way with customizable star ratings

Push Attribution data such as GCLID, Click ID and Keyword from Nimbata to your CRM

Custom Properties

Create unlimited fields to capture and track what matters most

Your call tracking tool
doesn’t have to suck!

Flexible Product, Expert Support, Transparent Pricing.